Voices of Detroit #24—Buy Michigan Now and Reviews of Examiner.com
Voices of Detroit #24--Buy Michigan Now and Reviews of Examiner.com
Voices of Detroit with Larry Henry and David Benjamin continues its mission of promoting good news and good works in Metro Detroit as we find out about the Buy Michigan Now campaign and the growth of Examiner Dot Com.
Lisa Diggs, the owner of the Catalyst Company, tells Voices of Detroit why she started Buy Michigan Now and how it is helping Michiganders find Michigan products.
David Moss is a writer, marketer, and foodie who is exploring Detroit's best spots for food, drink and value for Examiner.com. He gives us his insight into what is happening in the restaurant industry locally.
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Lisa Diggs www.BuyMichiganNow.com Lisa@contactcatalyst.com
Lisa Diggs is owner of The Catalyst Company, a Livonia-based consulting firm that works with organizations to help them identify strategies, increase productivity, and grow.
In late 2007, she decided to focus her company’s expertise and resources on local businesses and founded Buy Michigan Now, a campaign to help revitalize Michigan’s economy. The initiative challenges residents and businesses to buy from Michigan-based companies whenever possible to keep more money inside the state and to work together to heighten awareness about the many positive happenings around the state.
David Moss WWW.Examiner.com
David Moss is a writer, marketer, and seasoned foodie with a taste for all types of cuisines. A wine enthusiast as well, he explores Detroit’s best spots for food, drink and value at Examiner.com (http://bit.ly/a3AB1).
For the past 20 years, David has worked in the non-profit sector as a marketer, fundraiser and grant writer. As a marketer, David has created branding campaigns, managed websites, and written brochures, newsletters and press releases. He is currently exploring the use of social media tools like twitter and facebook, as a way of reaching out to new customers and cultivating current clientele.
As an Examiner, David combines his writing and social media skills with his passion for food and wine. Before embarking on a marketing career, David spent several years in the restaurant industry as an apprentice chef and dining room manager



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